Some speakers are practical. Others are motivational. Few are memorable. Terra L. Fletcher is all three.
Consider Terra if you need a dynamic and engaging speaker for your upcoming event. She is a leading authority on marketing your business and on communication in the workplace. Terra is ready to deliver a stirring opening keynote for your conference, a personalized speech for an executive strategy session, or a riveting presentation for your sales meeting.
Terra has spoken to the National Association of Tax Professionals, Prevea Health, the National Association of Broadcasters, Smart Customer Service, Bellin Health, and the American Counseling Association. She has a decade of experience in business development and marketing consultancy. She has contributed to over 275 events throughout the United States.
Terra’s primary subjects include leadership, communication, marketing, and customer service. Three abstracts are detailed below. (Every presentation is custom-tailored for your event and audience.)
Flex Your Social Presence: How to Craft a Personal Brand Without Wasting Hours Online
Most people know that positioning themselves as a leader in their field will help their careers. Too often, though, we struggle with knowing what exactly to share and where. Then there are the time restraints that come with trying to fit working on our brand into our already busy schedule. Whether you’re a seasoned pro who wants to look like the professional you are or a young professional looking to start positioning yourself online, this session is for you. Join Terra L. Fletcher, a 17-year marketing expert, as she explains how to craft a personal brand to get you where you want to go. By the end of this session, you’ll be able to identify which platforms are best for your goals. (Do I need a website? Must I be on LinekdIn?) You’ll know how to make the biggest digital impact in the least amount of time and leave with a plan for taking your professional presence to the next level.
Flex your Frak: Establish yourself as a Thought Leader to Grow your Fractional Business
As an experienced professional, you’re good at what you do. You know how to do the thing. The problem is that building a stable client base. Too often, fractionals and SMB leaders need to widen their networks and expand their awareness. The truth is that fractional executives are a relatively new concept in the business world. As a result, potential clients might have a limited understanding of the benefits and value Fraks can bring. Join Terra L. Fletcher, a Fractional CMO, author, and award-winning entrepreneur, as she shares her insights on establishing yourself as a thought leader and growing your business. Through engaging anecdotes and practical advice, Terra will inspire attendees to think creatively, embrace their individuality, and leverage their expertise for successful business growth. By the end of this impactful keynote, attendees will be empowered to identify unique opportunities for establishing themselves as thought leaders – practical advice that works for fractionals, consultants and SMB leaders. You’ll know how to flex your style to showcase your unique skills, experiences, and personality to build a strong personal brand. Your time to shine is NOW!
Flex Your Marketing: 24 Social Media and Digital Marketing Tips for 2024
Most of us know social media has the potential to be an effective advocacy and business-building tool. Yet we are usually too busy working in our business to work on it. Terra L. Fletcher has been a social media marketer since 2007. In this session, she’ll bring her best tips from 17 years of working as a marketing consultant to show you what’s new and what’s next in the ever-changing social media and digital marketing world. By the end of this session, you’ll be able to identify the right social media opportunities and know how to create a social media plan with measurable goals. Together, we’ll analyze social media strategies, see how to implement new marketing techniques, and discover tools that make it easy to create content that meets your objectives in less time.
Key Takeaways
- Know why and how to create social media content that drives engagement
- Create a social media plan with measurable goals
- Use key analytics to measure social media growth (without getting buried in charts and numbers)
- Learn time-saving digital marketing tips and tools
*Attendees with basic social media knowledge will be best suited for this session.